Podcast Masterclass for Financial Professionals
How to Know if Your Podcast is WORKING
(is it supporting your business, or the other way around?)
Broadcast has ended.
Register Above To Learn:
How to turn listeners into clients consistently
It takes more than a podcast to get complete strangers to do business with you. My conversion loop is the key to your listeners to becoming paying clients.
How to streamline and simplify your podcast workflow
There are 15+ moving parts to some episodes, but you don't need to add them all to your (podcast) plate at once. I'll share the easiest way to get started with a professional, yet simple production.
Which metrics to track for growth
Discover the ONE SPREADSHEET that will reveal your growing (or shrinking) authority. There are 8 hidden growth elements every podcast host should be tracking monthly.
What to say during recording to get listeners to take action
Facts tell & stories sell, but listeners will do nothing unless you ask them to take a specific, easy action that seems like their natural next step. Never hit record without this CTA plan.
Why your episode structure matters
If you're just doing interviews (or that was the plan), think again. Interviews position you as the facilitator and connector, not the expert. Once your goals are identified, the structure of your show becomes clear
How to retain listeners long-term
Listeners tune in not just for education or entertainment, but to solve their problems. When you help them solve one tiny issue each episode, they'll see you as the solution.
About your host, Virginia Elder
Virginia is the founder of Podcast Abundance, a premium podcast production agency that helps busy business owners turn their podcast into a powerful marketing tool. With a background in content strategy, podcast SEO, and detailed audio and video editing, Virginia and her team handle everything after the mic is off—editing, show notes, social content, and scheduling—so her clients can stay focused on their business.
She specializes in working with service-based professionals who want to increase their authority, expand their reach, and generate more leads through podcasting. Virginia believes podcasting is one of the most efficient ways to get visible online and build trust with the right audience. Her agency is known for making the podcast process simple, structured, and sustainable.
When she's not helping clients grow their business with podcasting, you might find her at her kids soccer or basketball games, gardening veggies in her backyard, or tending to her 4 very fluffy rescue pets.